Some good sources to help you market your work

This year’s Florida Writer’s Conference had a bigger slice than ever before talking about social media and marketing what you write. With the advent of tools like blogging, Facebook, Twitter, and Youtube, you have more opportunity than ever before to get in front of your readers and help them help you build buzz about your book.

There are even people who can help you with your marketing. We’ve had some of them at our last two conferences and some haven’t appeared with us (yet).

Here’s a partial list of some resources you can use to help you get the word out, without spending a mint on your marketing efforts:

• Sandra Beckwith appeared at this year’s conference, where she did a couple sessions on social media and marketing your work. See her website at http://www.sandrabeckwith.com/index.htm and her blog at http://buildbuzz.blogspot.com/.
• Penny Sansevieri was at last year’s conference and targets authors with many of her marketing approaches. She’s also active using Blogtalkradio (her Publishing Insiders show airs periodically and is always available in archived episodes). Her website is http://www.amarketingexpert.com/index.html.
• Almost Savvy’s Irene Koehler doesn’t gear her web presence to authors, but she understands how to exploit the new tools to your advantage. If you’re looking to exploit Twitter or LinkedIn, Irene can help you learn the basics quickly and easily.
• Problogger is a great site if you want to learn how to use a blog to maximize your visibility. This site is aimed primarily at people who want to make money blogging, but it contains some great tips for those who want to maximize the strategic use of your blog.

What sources do you use to help you market your work?